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Debbie Ward, Author at Silver Tablet Marketing

Communicating with Zombie Readers

Communicating with Zombie Readers

We are literally bombarded with information every waking hour of every day. The onslaught of information has created zombie readers; those whose eyes glaze over at any communication that is longer than two sentences. Our patience has grown thin. With so much...
Brand Loyalty Begins at Home

Brand Loyalty Begins at Home

Entrepreneurs have one eye trained on their current customers and the other on prospects. Just like a good parent, they should also have “eyes on the back of their head” trained firmly on their employees. Employees are often an overlooked resource for brand loyalty....
Unleashing the Power of Facebook Lists

Unleashing the Power of Facebook Lists

The Chamber of Commerce to which I belong has a great group called “The Social Buzz Club.” It’s basically the digital counterpart to networking – a way to let “Buzz Club” members know what you and your company do and to enlist the aid of those people to...